Def Jam Recordings, with iHeartMedia and Double Elvis are launching a new narrative podcast called “Here Comes the Break” today (Thursday, May 13). The series features interviews and exclusive new song drops from emerging Def Jam artists like Bobby Sessions, Saint Bodhi, Nasty C, Bino Rideaux and more.
“Here Comes the Break” stars Emmy-nominated Asante Blackk, of “When They See Us” (Netflix), “This is Us” (NBC), and “Social Distance” (Netflix), who is also an executive producer on the show. Joining him is fellow producer Daniella Perkins, who starred as Nickelodeon’s first multi-racial princess Ciara in “Knight Squad” and was in the animated miniseries “Middle School Moguls.”
According to the announcement, the podcast “combines a fictional scripted narrative with real artist interviews and exclusive music releases as it explores life and music through the mind of a young creator hustling to find an audience. He anonymously launches a podcast that goes viral, and quickly discovers his voice as an interviewer and host.”
iHeartMedia is the country’s largest radio network, while Double Elvis is a a music-focused media production company led by Brady Sadler and Jake Brennan, creator of “Disgraceland,” “27 Club” and “Blood on the Tracks.”
“I’m storyteller by craft, and I’m fascinated by the art of storytelling, in whatever form it takes,” says Sessions. “I love that ‘Here Comes the Break’ is a narrative with such timely, relatable themes and weaves music into the story so seamlessly. Podcasts are now part of our everyday lives, and can be a great platform for listeners to discover their next favorite new artist.”
Every Thursday on the iHeartPodcast Network, each of the ten new ‘HCTB’ episodes will feature an interview with one of the ten Def Jam artists, and the exclusive premiere of one of their songs. Today’s premiere episode, for example, features Neveah Jolie and her new track “Sorry I’m High.” A full soundtrack album will follow on Def Jam, containing music from all the artists featured in the series.
“My whole life I’ve had a passion for acting, music, and helping people be their best selves,” says Blackk. “’Here Comes The Break’ is the perfect opportunity to blend all three, and I can’t wait to share it with everybody.”