Of all 112 products included in Oprah’s Favorite Things List 2023, there’s one item, in particular, I will not shut up about: the purple Telfar Shopping Bag, which you can buy on Amazon, of all places. As a longtime Telfar shopper, I can guarantee this viral handbag won’t stay in stock for long, so I suggest you secure yours immediately.
Designed by Queens native Telfar Clemens and dubbed the ‘Brooklyn Birkin,’ Telfar’s Shopping Bag achieved cult status due to its unique combination of affordability and exclusivity. While it costs a fraction of most other It bags, it’s almost impossible to get your hands on, thanks to the Black-owned brand’s unconventional sales model. Previous Shopping Bag drops sold out in mere seconds or took months to arrive via Telfar’s Bag Security Program—but if you act fast, you can get your hands on this purple colorway right now (and with fast Prime shipping, to boot).
Telfar Small Shopping Bag
Telfar Medium Shopping Bag
Telfar Large Shopping Bag
The medium and large sizes (priced at $202 and $257, respectively) are ideal for work and travel because, as Oprah wrote in her Favorite Things List, they’re “big enough to hold a laptop and [get] oohs and aahs on city streets.” Worn by everyone from Beyoncé and Selena Gomez to my TikTok-famous coworker Steven Morea, the versatile everyday bag makes an excellent holiday gift, too.
“No matter how much you put in a Telfar, it will always look chic. It fits basically everything I need for the work day: laptop, keys, phone, wallet, lip balm, you name it. The inner pouch is perfect for accessing things that I need to grab quickly and keeps small items separated from the main compartment of the bag so they don’t get lost,” shared Morea.
But, don’t underestimate my personal favorite: the $150 Small Shopping Bag! At five inches by seven inches, the pint-sized bag has just enough space to hold my phone, wallet, keys, and makeup essentials while I’m out and about. While its minimalist silhouette can be dressed up enough for special occasions, its crossbody straps were made for nights out. Whenever I make eyes with a fellow New Yorker wearing a Telfar bag, whether it be on the L train or the Three Dollar Bill dancefloor, I feel as though I’m part of a very fashionable club.
Telfar’s Shopping Bags are made from high-quality faux leather with double straps, a magnetic snap closure and an embossed Telfar logo on the side. The medium and large sizes feature an additional zippered interior compartment for added security. Those purchased through Amazon come housed in a branded cotton drawstring dustbag.
All three sizes of Oprah’s preferred colorway are currently out of stock on Telfar’s website, so they’ll be sold out on Amazon too before you know it. The only way to ensure you get your hands on the limited stock that’s left is to finalize your Amazon cart, stat.
Commerce Writer
Sarah Maberry is a Firstfinds Commerce Writer at Hearst Magazines, covering trending products in fashion, beauty, lifestyle and beyond. She’s obsessed with being the first to wear, try, watch and buy what’s going viral.