Major League Soccer will move its production arm to new studios at the headquarters of WWE in Stamford, Conn., as part of a renewal of a pact with IMG.
Under terms of the new multi-year partnership, MLS and IMG, the latter will continue to produce live match and studio productions and programming for more than 600 annual games on MLS Season Pass on Apple TV. MLS Productions will move to the Studios at WWE in Stamford, Conn. The new facility will serve as the hub for popular MLS live studio programming and content in English and Spanish. The new location for MLS Season Pass will enable MLS Productions to add programming in the new season.
The WWE facility is part of TKO Group Holdings, which recently reached an agreement with Endeavor to acquire IMG, in a transaction expected to be completed in the first half of 2025.
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“With the incredible momentum and excitement around the league, we are thrilled to further our partnership with IMG to support our vision of elevating production, creating new viewing opportunities, and pushing the sports broadcast landscape into the future,” said, Seth Bacon, executive vice president of media for MLS, in a prepared statement.
The Studios at WWE is a 30,000-square-foot production facility equipped with five studios with wide-ranging production amenities.
MLS and Apple debuted MLS Season Pass on Apple TV in 2023. IMG produces content for Premier League, English Football League, Saudi Pro League, CBS’ UEFA Champions League and Europa League coverage, UFC, DP World Tour, The Ryder Cup, and The Open Championship, among others.